6 Digital Tools for Letting Agents to Save Time

Letting agents juggle a demanding workload; tenant communications, property viewings, compliance checks, maintenance coordination and more. Fortunately, the right digital tools can streamline your day-to-day operations, freeing up hours every week and allowing you to focus on delivering great service. Here are some tried-and-tested digital tools for letting agents that can help you save time, reduce stress and increase efficiency.

Digital Tools for Letting Agents

Canva

Canva is a user-friendly design platform that allows you to quickly create professional marketing materials without the need for graphic design skills. From branded property brochures and window cards to social media graphics and email templates, Canva provides thousands of customisable templates tailored to the property industry.

You can maintain a consistent brand look, showcase listings more attractively and create engaging content for platforms like Instagram, Facebook and LinkedIn, all with drag-and-drop simplicity.

Virtual Viewing and Video Tour Platforms

Virtual viewings have become a standard part of the lettings process, particularly for applicants who don’t live locally or busy professionals. Using 360° tour tools or pre-recorded videos can cut down on time-consuming, in-person viewings that don’t result in applications.

Seek out a solution with professional-quality video tours or 3D walkthroughs and that integrates with the popular property portals and websites. This reduces no-shows and means that you can filter out unsuitable candidates and save time on viewings.

ChatGPT

ChatGPT is an AI-powered assistant that can help letting agents save time on everything from writing property descriptions and drafting email responses to generating blog content and creating social media posts. This and other GPT services are essential digital tools for letting agents, providing an always-on copywriter and researcher.

You can use ChatGPT to brainstorm marketing ideas, write FAQs for your website or even generate scripts for video tours and follow-up emails. It helps you communicate more effectively, improving your online presence and focusing more on client-facing tasks.

Mailchimp

Email marketing is a key way to stay in touch with landlords, tenants and leads. And Mailchimp makes it easy. This email marketing platform allows you to create targeted campaigns, automate messages (like new property alerts or tenant welcome packs) and analyse open and click-through rates to improve engagement.

With Mailchimp’s templates and segmentation tools, you can maintain regular contact with minimal effort, helping to build brand awareness, drive web traffic and convert more enquiries into instructions.

Zapier

Zapier is one of the key digital tools for letting agents, providing automations that connect your favourite apps and platforms, saving hours of manual work.

For example, you can automatically send a new tenant’s email to your mailing list, post new listings to your social media accounts or send maintenance requests from a web form straight to your property management system.

If you are juggling multiple platforms (CRM, email, marketing tools, cloud storage and so on), Zapier acts like digital glue, streamlining repetitive tasks and reducing the risk of things slipping through the cracks.

Digital Signature Tools

Gone are the days of printing, posting, or chasing paper contracts and tenancy agreements. Digital signature tools let you send, sign and store legally binding tenancy agreements and compliance documents in minutes. You will also get audit trails for compliance and email alerts if recipients fail to sign the documents.

You’ll dramatically reduce admin time and speed up the move-in process. Tenants can sign on their phones or laptops, and you’ll get a secure, trackable document ready for filing. No pens, no printing, no postage.

Other Ways to Save Time

In addition to digital tools for letting agents, outsourcing your property management to us is another great way to save time and free yourself up for your other responsibilities. We provide a professional and experienced service to your landlords and tenants across a wide range of property management tasks. See our dedicated page to find out more